Amazon Advertising & Marketplace Technology

Advertising management, run like engineering.

Noble One Industries manages Amazon advertising for consumer product brands and builds the reporting and automation infrastructure that sits underneath it. Campaigns are structured, measured and optimized against per-SKU profitability — not against vanity metrics.

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What we do

Two disciplines, one operating model

Most agencies stop at the campaign console. Most software vendors stop at the dashboard. We do both, because the decisions that actually move profitability need advertising data and business data in the same place.

Amazon Advertising Management

Hands-on management of Sponsored Products, Sponsored Brands and Sponsored Display campaigns on behalf of brands that sell on Amazon.

Account structure — campaign and ad group architecture built around product lines and margin, not guesswork
Keyword & targeting strategy — search-term harvesting, match-type laddering and negative keyword hygiene
Bid & budget management — bid adjustments and budget pacing against thresholds agreed with the client
Profitability reporting — ACoS and TACoS resolved to the SKU, reconciled against real sales and fee data

Custom Automation & Integrations

Software that removes the manual export-and-spreadsheet layer from marketplace operations, built and maintained in-house.

API integrations — Amazon Ads API, Selling Partner API and Walmart Marketplace API
Automated reporting pipelines — scheduled retrieval of campaign, ad group, keyword and search-term performance data
Data reconciliation — ad spend joined to unit sales, referral fees and fulfillment costs
Internal tooling — monitoring, alerting and control surfaces for the accounts we operate

How we work

A deliberate sequence, not a retainer treadmill

Audit

We review existing account structure, spend distribution, search-term data and product economics. The output is a written assessment of where spend is being wasted and what the account can realistically support.

Restructure

Campaigns are rebuilt around product lines and margin tiers so that budget decisions map to business decisions. Targets, negatives and naming conventions are standardized.

Operate

Ongoing bid and budget management, search-term review and negative keyword maintenance, within thresholds agreed with the client. Changes are logged and reversible.

Report

Monthly reporting that ties advertising cost to unit sales and contribution margin by SKU, so the question being answered is profitability, not impressions.

Who we work with

Operators, not just advertisers

We work with consumer product brands selling on Amazon and Walmart — typically manufacturers and private-label sellers who own their catalog and care about contribution margin rather than top-line revenue.

Noble One Industries also operates its own marketplace inventory. We run the same tooling on our own accounts that we run on our clients’, which means the reporting has to be correct before anyone else ever sees it.

Engagements typically include

A written account audit before any spend is changed
Documented campaign structure and naming conventions
Agreed bid, budget and ACoS thresholds in writing
Monthly per-SKU profitability reporting
Client retains ownership of the advertising account at all times
Access granted through Amazon’s own permissions — never shared passwords

Let’s look at your account.

Tell us what you sell and what you are spending. We will tell you honestly whether we think we can improve it, and what that would involve.

Request a consultation noble1industries@gmail.com